Victoria Beckham
Designer, Victoria Beckham
The designer has shed her Spice Girl image with her critically acclaimed understated, modern take on womenswear.
Since launching her womenswear line in 2008 with a range of easy dresses and slim separates, former pop-star Victoria Beckham has continued to impress critics with her expanding aesthetic, growing her brand into a global fashion label that now includes handbags, sunglasses and shoes.
In 2013, Beckham launched an e-commerce site and a year later, she opened her flagship store on London’s Dover Street. Turnover from the brand has been steadily rising, doubling between 2012 and 2013 to reach over £30 million (about $46 million), with this strong performance predicted to continue. In 2017 the brand raised £30 million in funding from private equity firm Neo Investment Partners in a deal that valued the business at £100 million, and in 2018 current president of the Fédération de la haute couture et de la Mode Ralph Toledano was announced as the label's chairman.
Before she became a fashion designer, Victoria Beckham was best known to the world as a member of superstar pop group the Spice Girls. However, unlike most other celebrity-designed products, Beckham oversees all production and design aspects herself and has successfully parlayed her personal profile into a high quality fashion brand. “I want to get bigger and bigger,” she told T magazine. “I absolutely want an empire.”
With over 24 million Instagram followers, Beckham has attracted a cult social media following to match her expansion into a global clothing, accessories and — most recently — beauty brand. In 2017 she was awarded an Order of the British Empire for her services to the fashion industry.
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The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
ExploreWhat is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
ExploreWhat the Mango Collaboration Means for Victoria Beckham’s Business
The deal is expected to help tip the company into profit for the first time and has got some speculating whether Beckham may one day eclipse her husband in money-making potential.
Why WAGs Are Making a Fashion Comeback
This generation of wives and girlfriends of professional athletes are turning the cheeky title into a career, building followings on social media, inking brand partnerships and serving as connectors between the worlds of fashion and sport.
Inside Victoria Beckham’s Big Bet on Beauty
The line, which makes up more than half of the designer’s total business, is revving up its ambitions, with new retail partners and a new category launch: fragrance.
Announcing Alexander McQueen and Victoria Beckham
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
Victoria Beckham Sales Rise, But Profitability Remains Elusive
The brand’s sales have grown by double-digits for the past four seasons, CEO Marie Leblanc said.
The BoF Podcast | Victoria Beckham on Taking Power Back From Her Critics
The designer and former Spice Girl speaks at BoF VOICES 2022 about gaining strength from criticism and staying focused and resilient amid constant media scrutiny.
In Paris, Creators and Imposters
The Paris Fashion Week that closed on Tuesday offered both sparks of originality and shameless theft, writes Angelo Flaccavento.
In London, Emerging Designers Face a Critical Season
Despite rising Covid-19 cases, smaller labels in the British capital are betting that in-person shows and appointments will help to deliver much-needed orders from wholesale buyers.
Can Brand Accelerators Save Emerging Labels from the Pandemic?
The Covid-19 crisis has made going it alone even harder for high-potential young labels. Brand platforms offer cash and critical operational support.
The Next Beauty Destination? The Grocery Aisle
With no end in sight to the pandemic, beauty labels may need to rethink their distribution strategies. Grocery stores may be the next frontier.