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Chinese Designers Must Connect to International Customers

Huishan Zhang Autumn/Winter 2013 | Source: Nowfashion
By
  • Emma Clark

"In the 21st century, China wants to become known as a design and innovation center - and nolonger just as a manufacturing powerhouse. Its eye is set on creating brands and products that will win the world, much like Apple, Louis Vuitton and Ikea. But to build that reputation, it has toovercome the stigma of churning out subpar, imitation goods."

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