The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
COPENHAGEN, Denmark — Pandora A/S will introduce a jewellery collection based on the characters of the Harry Potter franchise as part of efforts to relaunch the brand after suffering a setback in key markets and falling out of favour among investors.
The Copenhagen-based company has signed a contract with Warner Bros. that will allow it to sell 12 new products, including charms, pendants and a bracelet, from late November, according to a statement on Wednesday. Pandora already has an agreement with Walt Disney Co. to sell Disney-themed products in most parts of the world.
Pandora is due to report second-quarter earnings on August 20. The shares are down about 13 percent since the start of 2019, setting up the company for a third consecutive year of annual stock market losses.
The jeweller’s two-year restructuring plan — dubbed Programme Now — includes increased marketing spending and the removal of slow-moving products.
By Christian Wienberg; editors: Tasneem Hanfi Brögger and Nick Rigillo.
From analysis of the global fashion and beauty industries to career and personal advice, BoF’s founder and CEO, Imran Amed, will be answering your questions on Sunday, February 18, 2024 during London Fashion Week.
The State of Fashion 2024 breaks down the 10 themes that will define the industry in the year ahead.
Imran Amed reviews the most important fashion stories of the year and shares his predictions on what this means for the industry in 2024.
After three days of inspiring talks, guests closed out BoF’s gathering for big thinkers with a black tie gala followed by an intimate performance from Rita Ora — guest starring Billy Porter.