default-output-block.skip-main
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Boots Partners With Deliveroo for On-Demand Beauty Delivery

The tie-up will allow consumers to have brands like The Inkey List and CeraVe delivered to their door in as little as 20 minutes.
Boots has inked a partnership with on-demand food delivery service Deliveroo. Courtesy.
Boots has inked a partnership with on-demand food delivery service Deliveroo. Courtesy.

The tie-up will allow consumers to have brands like The Inkey List and CeraVe delivered to their door in as little as 20 minutes.

Boots, the 170-year-old chain owned by the same holding company that operates Walgreens in the US, is trialing the service at 14 pilot stores across the UK. Should the partnership prove popular, it could expand to more Boots stores in the future, the retailer said in a press release.

As well as beauty, customers can also access a range of medicines and toiletries via the Deliveroo platform, Boots said.

Learn more:

Can a Drugstore Fill the UK’s Sephora and Ulta Void?

British consumers already shop for beauty products at Boots. But can the retailer become known as a destination for makeup inspiration and skincare discovery?

© 2021 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
The State of Fashion: Technology
© 2022 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions and Privacy policy.
The State of Fashion: Technology