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Pitti Uomo and Milan Fashion Week Men’s Announce Dates for Physical-Digital Hybrid Events

Etro show on July 15, 2020 in Milan, Italy. Getty.

The men’s fashion week will take place January 15 to 19 with a total of 37 brands, seven of which are making their Milan Fashion Week debut. The newly announced schedule features five physical shows, with Ermenegildo Zegna opening the week. Florence-based trade show Pitti Uomo, which in recent years has become a fixture in the menswear calendar, has shifted its dates to February 21-23 preceded by an open digital fair between January 12 and 14. The digital fair will feature a livestream of Brunello Cucinelli’s Autumn/Winter 2021 show from the brand’s headquarters in Solomeo, Umbria.

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