The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
The marketing, strategy and public relations firm opened its first international office in London on Wednesday. The Lede Company now operates offices in London, New York and Los Angeles, and is looking to expand further into Europe. Its fashion and beauty clients include Isabel Marant, Kenzo, Thom Browne, Altuzarra and Violet Grey.
”Broadening our global footprint has always been part of our company vision,” said Christine Su, who serves as Lede’s co-chief executive alongside Amanda Silverman, Meredith O’Sullivan and Sarah Rothman.
The company will also add Darren Howells, formerly Browns’ brand engagement director, to its London team.
Editor’s Note: This article was updated on 24 Oct. 2022. A previous version said Darren Howells was formerly Browns’ head of communications. That is incorrect, he was Browns’ brand engagement director.
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Joan Kennedy is Editorial Associate at The Business of Fashion. She is based in New York and covers beauty and marketing.
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