Skip to main content
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Joor Furthers Expansion Into China

Joor user. Courtesy.

The digital wholesale platform headquartered in New York — which has already done business in the country with brands including sportswear retailer Li-Ning — is opening an office in Shanghai in an effort to establish a stronger Chinese presence.

The platform just recently announced the expansion of its omnichannel events this summer, inking European partnerships as physical fashion shows return.

© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Retail
Analysis and advice from the front lines of the retail transformation.
view more

Subscribe to the BoF Daily Digest

The essential daily round-up of fashion news, analysis, and breaking news alerts.

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
© 2024 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.