Announcing Narvvi and Seiya Nakamura 2.24Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
Marco Romano
Global Sales Director
Julio Ng
China General Manager
Jiwon Kim
Global Sales Director
Aroma Xie
China Managering Director
Partner content by Seiya Nakamura 2.24
Company Snapshot
TYPEPublic
ESTABLISHED2014
EMPLOYEES51 - 200
Apply for Jobs
Tokyo/Shanghai/HongKong‐Fashion Brand Consultant,Asia
Flat Aoyama 307, 5-15-9 Minami-aoyama Minatoku Tokyo 107-0062 Japan
Shanghai-Whole Sales Manager,China
3/F, Room 301,133 Central Sichuan Road,Huangpu District,Shanghai
Highlights
Announcing Narvvi and Seiya Nakamura 2.24
‘National Pride Marketing’ Is High-Risk, High-RewardExperts warn global brands to tread carefully as they experiment with new ‘guochao’ strategies amid growing nationalism and local competition in China.
Twentyfourseven Inks Partnership with Japan’s Seiya Nakamura 2.24 
7 Shanghai Powerbrokers on the Future of China’s Fashion Ecosystem Insiders at Shanghai Fashion Week speak to BoF about China’s future as a fashion industry hotspot as well as a center of consumption.
Latest News & Analysis
Announcing Narvvi and Seiya Nakamura 2.24
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
‘National Pride Marketing’ Is High-Risk, High-Reward
Experts warn global brands to tread carefully as they experiment with new ‘guochao’ strategies amid growing nationalism and local competition in China.
7 Shanghai Powerbrokers on the Future of China’s Fashion Ecosystem
As influencers, buyers and editors gather for the latest Shanghai Fashion Week, industry insiders share their thoughts on China’s creative ecosystem and what needs to happen for the city to become a global fashion capital.
Keeping Up With China’s Changing Wholesale Ecosystem
Buyers, showrooms and trade shows are adapting to booming domestic demand by adopting new ways of working. Here’s what global brands selling to China need to know.
What People in China Are Buying Right Now
As the mainland’s retail sales surge, brands need to tap into high-performing categories across fashion, accessories and beauty to keep up with local upstarts.