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The Best of BoF 2015 | Fashion 2.0

To round off the year, we revisit the articles that sparked the most debate, yielded the biggest insights, and got the fashion industry talking in 2015. Today, we highlight some of the top stories from our Fashion-Tech channel.
Swipecast | Source: Courtesy
By
  • BoF Team

Will 'Uber for Models' Disrupt the Industry?
New apps like Swipecast connect models eager to maximise their income with clients who want a cheaper and easier alternative to traditional agencies. But will they really change the game?

Inside Fashion's Instagram Wars
Fashion's premier social media platform is a battleground for consumer engagement. Who is winning? And how are brands refining their strategies this season?

Who's Winning the Fashion E-Commerce Race?
Fashion e-commerce is heating up. In a race between luxury incumbents, 'pure play' e-tailers and a slew of upstarts with new business models, who will come out ahead?

Why Has Apple Been Poaching Fashion Execs?
Before the launch of Apple's Watch, the company made a slew of fashion and luxury hires. But the moves at the notoriously secretive Apple are about more than wearable tech.

Retailers Must Reinvent Their Stores, Says Report
Retailers and brands must reinvent their physical stores to better suit the behaviours and expectations of today's hyper-connected consumers, says a report published by PSFK.

Refinery29, Dazed and i-D Battle for Millennials
How three of fashion's leading youth media brands are deploying next-generation strategies to compete for millennial mindshare.

New York vs London: Which Is the World's Fashion-Tech Capital?
London and New York are both home to vibrant start-up ecosystems. But which is the world's true fashion-tech capital?

For more articles on the intersection of fashion and technology, check out our Fashion-Tech channel.

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