default-output-block.skip-main
BoF Logo

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

Moncler Names Nike Veteran To Support Brand’s Evolution

Moncler's chief brand officer Gino Fisanotti. Courtesy.
Moncler's chief brand officer Gino Fisanotti. Courtesy.

Gino Fisanotti, Nike’s former brand creative officer, will join Moncler as chief brand officer from June 7. The newly created position will report directly to Moncler chairman Remo Ruffini.

Following the hire, Moncler aims to develop a “consumer culture company driven by purpose, experience, and a sense of community, while drawing inspiration from different worlds including entertainment, sports, art and music,” Ruffini said in a statement.

Roberto Eggs — the former Louis Vuitton executive who has held the dual role of Moncler’s chief operating officer and chief marketing officer, playing a key part in the development of Moncler’s ‘Genius’ strategy — will become the group’s “chief business strategy and global markets officer” following the shakeup.

In This Article
Topics

© 2022 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Luxury
Provide insight and analysis on fashion’s most powerful luxury brands.


This week LVMH will report results, and executives may offer clues about its megabrands’ next steps under new leadership. That plus what else to watch for this week.



view more

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
How to Build a Profitable DTC Brand
© 2023 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions and Privacy policy.
How to Build a Profitable DTC Brand