Equipped with raw consumer data and an expansive market view, payment solutions provider Afterpay shares its insights on the spending priorities of the elusive Gen-Z consumer. Here, BoF identifies its key findings.
The co-founder of Afterpay, which has 48,000+ retail partners including Revolve, Fenty Beauty and Asos, shares how younger consumers’ purchasing behaviour is evolving and the growth levers rethinking payment strategies could represent for retailers.
The Australian beauty label has built a global business turning over $215 million a year by defying industry norms and embracing cool, but rapid growth could dilute its cult status.
Amazon Australia’s launch was a long time coming, but local players are divided on what this spells for the country's retail sector.