The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
The menswear capsule, which will launch in November, will include 57 pieces, including ready-to-wear, bags and accessories, with an amalgamated logo showing Sacai written in the “i” of Dior. The designs blend the two brands’ signature styles, as well as the heritages and creative direction of the two designers. Sacai designer Chitose Abe and Dior men’s artistic director Kim Jones have both participated in a number of collaborations — some of Sacai’s partnerships include with Nike, and up-and-coming designer Tomo Koizumi, while Dior has worked with the Jordan Brand on the Dior x Nike Air Jordan, as well as a team-up with artist Daniel Arsham. The news was first reported by WWD.
Jones is familiar with luxury streetwear partnerships: He led a groundbreaking collaboration between streetwear brand Supreme at Louis Vuitton four years ago. Dior did not respond immediately to BoF’s request for comment.
Joan Kennedy is Editorial Associate at The Business of Fashion. She is based in New York and covers beauty and marketing.
The group’s flagship Prada brand grew more slowly but remained resilient in the face of a sector-wide slowdown, with retail sales up 7 percent.
The guidance was issued as the French group released first-quarter sales that confirmed forecasts for a slowdown. Weak demand in China and poor performance at flagship Gucci are weighing on the group.
Consumers face less, not more, choice if handbag brands can't scale up to compete with LVMH, argues Andrea Felsted.
As the French luxury group attempts to get back on track, investors, former insiders and industry observers say the group needs a far more drastic overhaul than it has planned, reports Bloomberg.