A panel of experts, including BoF’s Lauren Sherman and Diana Pearl, detail how the business of influencing has evolved — and where it’s all going.

From fragrance to skin care to hair care, independent brands are making their mark on the beauty industry, but competition is stiff and scaling these businesses is more complex than ever.

The Business of Fashion sat down with new and longstanding members of The BoF 500 to unearth the human stories behind their leadership, creativity, innovation and impact, from Italian fashion icon Giorgio Armani and Bollywood superstar Deepika Padukone to Khaby Lame, the Senegalese refugee who became the most-followed TikToker in the world.

Our editors have selected 103 new members to add to this influential global community based on their leadership, creativity, innovation and impact.

Beka Gvishiani’s Instagram — a wide-eyed aggregator posting fashion’s every move — has become a must-follow for industry insiders. What’s his endgame?

As social media continues to evolve, so does the role of the influencer. Join us on Thursday, September 29th as BoF’s Lauren Sherman and Diana Pearl, along with a panel of experts, unpack the state of the influencer economy, and what the future could hold.

Despite economic headwinds, China is set to overtake the US as the world’s largest market for luxury handbags with domestic sales doubling in just six years. But to capture that growth potential, brands must refine their approach.

Boohoo’s latest marketing move — tapping a mega-influencer as 'sustainability ambassador' — embodies the conflicts inherent in sustainability marketing.