Traceability systems powered by tracking software and Big Data will help brands reach far into their supply chains to understand the entire lifecycle of their products.
Brands are pursuing a raft of initiatives to adopt recycled textiles, regeneratively farmed cotton and mushroom-based leather, but giving fashion’s major materials a sustainability makeover still requires billions of dollars worth of investments and deeper, longer-term commitments to scale. BoF breaks down some of the key innovations, the companies leading the charge and the barriers to change.
As fashion brands pursue closed-loop recycling, they increasingly need to engage with suppliers who can help them source 'circular' materials and scale these efforts. However, the chairman of Novetex Textiles says meaningful mass adoption is a chicken-and-egg conundrum.
Amid mounting evidence of fashion’s dramatically negative climate impact, countries, communities and companies are mobilising around protecting the planet. However, a new era of climate action will be required if fashion is to meet ambitious targets to reverse the damage being done.