Olaplex Sales Continued Slide in First Quarter
A double-digit decline was attributed to the brand’s distribution changes.
Liz Flora
How Kelly Slater Learned to Love Sunscreen
The surfing legend, a vocal opponent of chemical-based sun protection, is launching his own line of natural skincare products this week.
Met Gala 2024 Beauty Trends: Boho Princesses and Bling Queens Embrace Garden Fairytale
While light on obvious social stunts, the 2024 Met Gala still had its share of trending beauty moments this year.
Your Guide to a Very Busy Week in Beauty
Puig and Space NK are cashing in on their ability to tap the growth of hot new products, while L’Occitane, Olaplex and The Estée Lauder Companies are discovering how quickly the shine can come off even the biggest brands.
What Ban? Brands Double Down on TikTok Shop
Brands say they’re barreling ahead with marketing and commerce on the app, even as the clock starts ticking for owner ByteDance to sell it or shut it down.
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From Coachella to Stagecoach: Inside Beauty’s Big Bet on Festival Season
Beauty labels hope to court the concert set for both brand awareness and trendsetting opportunities.
Revolve Invented Influencer Marketing as We Know It. Now It’s Pulling Back.
The brand’s scaled-back Revolve Festival points to a new direction in its signature influencer marketing approach.
The Wellness World Elites in RFK Jr.’s Orbit
The independent presidential candidate’s conspiracy-minded views around health and medicine have attracted early and enthusiastic support from influencers and brand founders.
L’Occitane Sells Grown Alchemist Stake to Outgoing CEO
Outgoing group CEO André Hoffmann is taking a majority stake in the brand, while Grown Alchemist CEO Anna Teal will have minority ownership.
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Lana Del Rey’s Makeup Artist Etienne Ortega Unveils Beauty Brand
With advice from Kris Jenner, the artist debuts his new makeup line, Ortega.
The Center Invests in Claudia Sulewski’s Brand Cyklar
The company behind Naturium’s recent sale adds the body care brand to its portfolio.
Beauty
Bum Bum Cream, Bikini Pics and Body Spray: What’s Behind the Sol de Janeiro Hype
From body cream to fragrance, L’Occitane’s crown jewel has lured TikTokers, tweens and shareholders alike. Now, at the height of its popularity, the latter thinks the buzzy beauty brand deserves its own public listing.
Bum Bum Cream, Bikini Pics and Body Spray: What’s Behind the Sol de Janeiro Hype
From body cream to fragrance, L’Occitane’s crown jewel has lured TikTokers, tweens and shareholders alike. Now, at the height of its popularity, the latter thinks the buzzy beauty brand deserves its own public listing.
Can Matilda Djerf’s Influence Translate to Beauty Sales?
The Scandinavian influencer known for setting global hair trends unveils her first beauty venture.
The News in Brief
The Wealthy Are Less Willing to Spend on Sustainable Products
Millennial and Gen-Z respondents were among the most likely to pay a premium for environmental-friendly practices.
Frédéric Malle Steps Down From Namesake Brand
Frédéric Malle announced on Apr. 18 that he will be leaving his brand Editions de Parfums Frédéric Malle at the end of June.
Fashion Trust US Announces Second Round of Winners
Creators including Batsheva, Harbison Studio and Don’t Let Disco were honoured by the US off-shoot of Fashion Trust Arabia, a non-profit that supports emerging designers.
Serena Williams Launches Makeup Line
The Olympic gold medalist’s brand debuts with an emphasis on athletic performance.
TikTok Influencer Dr. Muneeb Shah Launches Skincare Brand
Dermatologist-founded skincare brands are often found at luxury retailers with price points to match. But the newest one to hit the market is geared toward the TikTok set.
Judge Throws Out Sephora Clean Beauty False Advertising Lawsuit
A proposed class action case against Sephora over its “Clean at Sephora” badge has been dismissed by a New York district court judge.
Oura Ring Launches on Amazon
The wellness-tech brand expands its retail footprint.